Etude House Princess Happy Ending Collection

Does anyone remember when Etude House released a Cinderella Any Cushion Case? No? Well that's probably good because the packaging was very childish, and not that attractive. At that time, when Marxie first told me about Etude House releasing Cinderella themed products (this was before Etude House made any announcements), we both thought they would be releasing a whole collection since they didn't release one for spring. When we found out that it was just a cushion case (a childish one at that!), we were both quite disappointed. There's just so many more ideas and products they could develop with a Cinderella theme, you know? Alas, Etude House has collaborated with Disney once again to bring us the Princess Happy Ending collection, featuring four of Disney's original princesses: Belle, Cinderella, Jasmine, and Snow White. I feel like this collection kind of sneaked on us and came as surprise because between the time they announced the collection and the time the released it, there was only 1 day of waiting time. That's quite short isn't it compared to how long we had to wait for the Princess Etoinette 2 collection? lol

There are a total of 5 different products in this collection, including nail polishes, lipsticks, blushers, a BB cream, and a mascara. I'll start with the BB cream first.

Princess Happy Ending Precious Mineral BB Cream Blooming Fit
프린세스 해피엔딩 진주알 맑은 BB크림 블루밍핏 | 60g
15,000원
In order for it to fit the Snow White theme, Etude House repackaged the original Etude House Precious Mineral BB Cream Blooming Fit,which they recently upgraded this summer, in white with red apples instead of their usual pink. Actually, if any of you guys follow Etude House's official Facebook page, you would've seen this product used in this video here, along with the new Snow White themed lipstick. This is only available in 2 shades, N02 Light Beige and W13 Natural Beige.

Princess Happy Ending Lipstick 
프린세스 해피엔딩 립스 | 3.5g
9,000원
It seems like orchid lipsticks are a trend this year! Along with a Snow White themed lipstick, Etude House also released one for Belle as well. From the promo pictures, it looks like the lipsticks will be moisturizing with a glossy finish. Isn't the packaging for the Belle lipstick really pretty? *-* I love how elegant it looks with the gold swirls on a pale pink background. Sadly the shade isn't really my color, so I'll pass on it. This is available in Apple Red, a fitting name and color for a Snow White lipstick, and Purple Rose.

Princess Happy Ending Rose Cheek Blusher
프린세스 해피엔딩 로즈 치크 블러셔 | 4.8g
8,500원
According to Etude House this uses the "straight dough method", a method in which the contents of the powder are kneaded at once and matured after being molded into different sizes. Apparently it strengthens cohesion and stability, and allows for smooth and even application. Honestly I don't really like the packaging for this very much. Plus I don't wear blush, so I won't be purchasing this. Once again, this is also available in 2 shades, Light Pink Rose and Light Coral Rose.

Happy Princess Ending Fairy Glitter Shadow 
프린세스 해피엔딩 페어리 글리터 섀도우 | 4.5g
8,000원
For Cinderella, Etude House released three eye shadows in somewhat natural colors (save the pink one) that are glittery/pearly. The three shades are No. 1 Pink Glass Slipper, No. 2 Magic Pumpkin, and No. 3 Evening Party. The names suite Cinderella's story very well, eh? xD

Princess Happy Ending Lash Perm Proof Shockcara
프린세스 해피엔딩 래쉬펌 방수 쇼크카라 | 10g
11,000원
This is again another repackaging of the original Lash Perm Proof Shockcara that Etude House released for their Lock'N Summer collection. So if you already purchased that one before, then there's absolutely no need to purchase this unless you just have to have this packaging. The box (shown in the very first photo of this post) looks better than the actual mascara tube in my opinion. lol Since I don't like mascara because it never works for me, I'll be skipping on this as well.

Princess Happy Ending Nail Kit

프린세스 해피엔딩 네일키트 | 8mlx2

6,500원

The last product of the Princess Happy Ending (this name is such a mouthful =__=) collection, the nail kits with one kit for each princess. This is the only product of the collection that I actually like, haha. Personally I like the Cinderella and Snow White ones best *-* Although the Belle and Jasmine kits are pretty as well, they're more on the elegant side as opposed to the Snow White one, which is more cute. Don't take me wrong though! I like both elegant and cute things. lol 

So what do you guys think of this collection? Do you plan on purchasing anything from it? Currently there aren't any shops that are selling products from this collection yet, but I will update this post as soon as there are any!

All photos above are from Etude House and were only edited by me.